Alpha Software Blog

How To Attract Younger Workers During the Candidate Drought

No-code/low-code can help companies hire and retain millennials and Gen Zs because it gives them the power to create innovative apps to solve problems.

job candidate droughtBusinesses are facing lots of headwinds these days, everything from problematic supply chains to inflation and lingering effects of the pandemic.

But probably the biggest long-term problem is what seems to be a never-ending candidate drought – it’s harder than ever to hire and retain the best employees. Not being able to do that affects companies not just today, but for decades to come. Businesses that don’t have the smartest, most creative employees will struggle in the long term.

There’s a simple answer at hand: Make no-code/low-code software an important part of the way your company works. It will attract the best and the brightest of millennial and Gen Z employees because the smartest and most motivated workers are those who solve their own problems. No-code/low-code gives them the tools to do that and more.

People UsersA Microsoft-sponsored report, “Low-Code Trend Report 2022: Building a learning culture on a low-code platform” backs that up. The report found that over 80 percent of people who use or might use no-code/low-code say they would be more willing to work for a company that invests in their technical upskilling.

In addition, Microsoft’s Richard Riley writes "Embracing low-code or no-code platforms can also help combat the IT industry's gender disparity. Currently, fewer than 20% of cloud computing professionals are women." That also expands a company’s potential labor pool.

The ZDNet article “Low-code software makes employers more attractive” also says no-code/low-code software will attract the best and brightest, with significant benefits for companies. It claims, “Low-code and no-code software development tools aren't just a way to make people more productive. They may bring in fresh new thinking into enterprises, as well open up more opportunities in the technology field for women and under-represented minorities.”

successful hiringA perfect example of how no-code/low-code can attract top young talent is provided by the article “For Gen Z, low-coding is about tooling and workplace culture.” It tracks how twenty-one-year-old Madison DaValle got her dream internship --- and no-code/low-code played a vital role.

As an upperclassman at the University of Wisconsin-Madison majoring in strategic communications, she interned one summer at the company ServiceNow. She had no programming skills, yet used low-code tools to create new business applications that, among other things, made it easier for companies to get press released greenlighted.

DaValle is not unique, Marcus Torres, ServiceNow's GM of IntegrationHub and VP of Platform Product told ZDNet "For people who grew up with technology... being able to be creators themselves is an amazing thing.” And millennials and Gen Zs will flock to any company that helps them become creators.

The Best Low-Code/No-Code Platform for Gen Zs and Millennials

genz hiring millennial hiringTech-savvy employee want to leverage technology directly to solve their own problems. They look for software that's intuitive and that never limits them or their ideas. Alpha Software has the ideal low-code/no-code platform for GenZs, millennials, and all modern workers.

The company's low-code software products allow people who have never coded to build apps and make experienced developers more productive. Yet, the software is highly flexible, allowing users to work at their skill level -- from creating basic apps through to developing highly complex and sophisticated systems. With Alpha Software, users never hit limits or run out of power.

Alpha TransForm no-code software helps business users without programming experience to craft task-based apps in minutes. The apps use the latest mobile features (camera, GPS, etc.) for fast, accurate data collection, and the apps can work with or without a WiFi or cell connection. Developers can even tie the apps into business process management systems. Get the no-code app builder.

Alpha Anywhere low code app development software has the unique ability to rapidly create applications and mobile forms with highly advanced features. These web and mobile apps offer outstanding user experiences and can easily access and integrate with any database or web service, and can exploit built-in role-based security or robust offline functionality. Developers can build mobile apps, web apps, or complete ERP systems with the software. Build low-code apps for free.

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About Author

Amy Groden-Morrison
Amy Groden-Morrison

Amy Groden-Morrison has served more than 15 years in marketing communications leadership roles at companies such as TIBCO Software, RSA Security and Ziff-Davis. Most recently she was responsible for developing marketing programs that helped achieve 30%+ annual growth rate for analytics products at a $1Bil, NASDAQ-listed business integration Software Company. Her past accomplishments include establishing the first co-branded technology program with CNN, launching an events company on the NYSE, rebranding a NASDAQ-listed company amid a crisis, and positioning and marketing a Boston-area startup for successful acquisition. Amy currently serves as a Healthbox Accelerator Program Mentor, Marketing Committee Lead for the MIT Enterprise Forum of Cambridge Launch Smart Clinics, and on the organizing team for Boston TechJam. She holds an MBA from Northeastern University.

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The Alpha platform is the only unified mobile and web app development and deployment environment with distinct “no-code” and “low-code” components. Using the Alpha TransForm no-code product, business users and developers can take full advantage of all the capabilities of the smartphone to turn any form into a mobile app in minutes, and power users can add advanced app functionality with Alpha TransForm's built-in programming language. IT developers can use the Alpha Anywhere low-code environment to develop complex web or mobile business apps from scratch, integrate data with existing systems of record and workflows (including data collected via Alpha TransForm), and add additional security or authentication requirements to protect corporate data.