Alpha Software CTO Dan Bricklin to Speak at MIT Startup Event

Amy Groden has served more than 15 years in marketing communications leadership roles at companies such as TIBCO Software, RSA Security, and Ziff-Davis. An expert in enterprise software strategy and data analytics, she developed marketing programs that helped achieve 30%+ annual growth for Spotfire analytics products and for a $1Bil, NASDAQ-listed business integration company. Her accomplishments include establishing the first co-branded technology program with CNN, a communication strategy for launching a public company on the NYSE, and leading digital transformation branding for NASDAQ-listed firms. Amy is a dedicated mentor to future industry leaders, serving as a Guest Instructor for the Sales Practicum at Babson College. She’s also served as a Healthbox Accelerator Program Mentor, a Marketing Committee Lead for the MIT Enterprise Forum of Cambridge and on the inaugural planning team for Boston TechJam. Amy currently serves on the Board of Directors for Hearts and Paws Comfort Dogs, a Massachusetts-based nonprofit. She holds an MBA from Northeastern University.