When it comes to mobile apps, everyone talks about cost-savings, improved efficiencies, and preparing for offline operations. Businesses are actively seeking to build mobile apps to improve workforce productivity and gain an edge in the market. If developed right, enterprise mobile applications have the potential to improve the bottom line. It's easy to talk a good game. Actually doing something is much more difficult. Here's how American Pool did all that and more. American Pool is the largest commercial swimming pool management, maintenance, construction and recreational facility management operation in the United States. But it was running into problems. Its CRM product wasn't built for app-creation. And the company desperately needed to build mobile apps to help its workers in the field, and to help manage its far-flung lifeguard workforce. To solve its problems, it turned to Alpha Anywhere because the software could easily connect to American Pool's backend, and could build hybrid mobile apps that access a phone's camera for taking photos and incorporating them into records. Alpha Anywhere's rapid mobile application development tools make building and deploying custom mobile applications quick and easy.