Mistakes to Avoid Making When Establishing a Mobile Center of Excellence

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Mistakes to Avoid Making When Establishing a Mobile Center of Excellence


Recently, we explained what a Mobile Center of Excellence is and why organizations should consider establishing one to marshal all the web and mobile app requests bubbling up from lines of business.

Gartner is working with some of the largest and most innovative organizations in the world, many of which have established a Mobile Center of Excellence (MCOE). Yet in those cases where Gartner clients report that they haven’t realized the expected value of a MCOE, the analysts have identified some common problems.

In the recent report, “Top 10 Mistakes to Avoid to Maximize Success With Your MCOE,” Gartner analysts Leif-Olof Wallin and Bryan Taylor list the frequent mistakes companies make when establishing a MCOE that derails the effort or reduces the potential value of the initiative. They include:

Source: Gartner "Top 10 Mistakes to Avoid to Maximize Success With Your MCOE," March 2016

Source: Gartner "Top 10 Mistakes to Avoid to Maximize Success With Your MCOE," March 2016


    • Lack of Executive Sponsorship
    • Unclear Charter
    • Too Much Focus on Policing Standards
    • Not Communicating Wins/Benefits and/or Promoting Services Provided
    • Not Distributing Resources/Support Efficiently and/or Failing to Meet SLA
    • Failure to Facilitate Ideation and Transformation
    • Not Integrated Into Processes (Project, Approval, Purchasing)
    • Tools Not Available to Provide End-to-End View of Project Progress
    • Lack of Certain Skill Sets
    • Fail to Bridge Silos of Power and Autonomy
The report details each of the mistakes and proposed strategies and tactics for making sure you avoid these mistakes and get maximum MCOE value.

Gartner clients can view the full report, click here.

To read whether establishing a Mobile Center of Excellence is right for your organization, click here.
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About Author

Amy Groden-Morrison
Amy Groden-Morrison

Amy Groden-Morrison has served more than 15 years in marketing communications leadership roles at companies such as TIBCO Software, RSA Security and Ziff-Davis. Most recently she was responsible for developing marketing programs that helped achieve 30%+ annual growth rate for analytics products at a $1Bil, NASDAQ-listed business integration Software Company. Her past accomplishments include establishing the first co-branded technology program with CNN, launching an events company on the NYSE, rebranding a NASDAQ-listed company amid a crisis, and positioning and marketing a Boston-area startup for successful acquisition. Amy currently serves as a Healthbox Accelerator Program Mentor, Marketing Committee Lead for the MIT Enterprise Forum of Cambridge Launch Smart Clinics, and on the organizing team for Boston TechJam. She holds an MBA from Northeastern University.

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