Hiring More Developers Won’t Solve your Mobile App Problems. Here’s What Will.

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Hiring More Developers Won’t Solve your Mobile App Problems. Here’s What Will.

There’s a well-documented mobile app gap — enterprises simply can’t keep up with the demand for mobile apps they need written. Hiring more developers will certainly help solve the problem…that is, if you can find good ones to hire and afford to hire them.

Make Your Developers More Productive Instead of Hiring More PeopleBut a new study says that the biggest development issue for enterprises may not be a lack of developers – it’s improving their productivity and improving the quality of the software they write. 

The study by Stripe starts off by explaining just how important developers are to enterprises and the global economy. It notes, “As technology fracks into every aspect of the world economy, software engineers are becoming one of the world’s most precious resources…Developers act as force-multipliers, and if used effectively, have the collective potential to raise global GDP by $3 trillion over the next ten years.”

But Stripe says that making developers more effective is far more important than hiring new ones. The study found that “businesses need to better leverage their existing software engineering talent if they want to move faster, build new products, and tap into new and emerging trends.”

The survey says that developers work, on average, 41.1 hours per week, but spend 17.3 hours – nearly half of their time – on maintenance such as debugging. Four hours of that they spend on what the study calls “bad code,” which it says adds up to almost $85 billion worldwide in lost opportunity costs.


Upper management of enterprises would like to increase developer productivity – 96 percent say it is a high or a medium priority.


Unsurprisingly, upper management of enterprises would like to increase developer productivity – 96 percent say it is a high or a medium priority. The report concludes, “Senior executives report that the lack of developer talent is one of the biggest potential threats to their businesses. In fact, they now worry about access to developers more than they worry about access to capital, immigration concerns, and other challenges. Despite the number of developers increasing year-over-year at most companies, developers working on the right things can accelerate a company’s move into new markets or product areas and help companies differentiate themselves at disproportionate rates. This underscores the most important point about developers as force-multipliers: It’s not just how many devs companies have; it’s also how they’re being leveraged.”

How Can You Improve Developer Productivity?

In today’s world, developers don’t just work in IT. Many business experts working in other departments develop apps as well, particularly mobile apps. So a business can reap big benefits by improving the productivity of all their developers, not just those in IT. 

Alpha Transform can do that. It enables workers with domain knowledge to build robust, online or offline mobile apps in minutes and quickly prove business impact. It includes the features and functionality required by IT to customize and securely integrate with existing systems of record, complex workflows, and enterprise dashboard and reporting systems. If ever needed, Alpha Anywhere can provide unlimited flexibility for developers to turn TransForm apps into even more sophisticated offline, data-driven apps that integrate with ANY existing back-end system and workflow.

Click here to make your developers more productive.

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About Author

Amy Groden-Morrison
Amy Groden-Morrison

Amy Groden-Morrison has served more than 15 years in marketing communications leadership roles at companies such as TIBCO Software, RSA Security and Ziff-Davis. Most recently she was responsible for developing marketing programs that helped achieve 30%+ annual growth rate for analytics products at a $1Bil, NASDAQ-listed business integration Software Company. Her past accomplishments include establishing the first co-branded technology program with CNN, launching an events company on the NYSE, rebranding a NASDAQ-listed company amid a crisis, and positioning and marketing a Boston-area startup for successful acquisition. Amy currently serves as a Healthbox Accelerator Program Mentor, Marketing Committee Lead for the MIT Enterprise Forum of Cambridge Launch Smart Clinics, and on the organizing team for Boston TechJam. She holds an MBA from Northeastern University.

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