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Big Data Apps - IT's Big Priority

New Salesforce Report Shows that Mobile Apps Using Big Data is IT’s Biggest Priority  Big data apps are big for business

IT Departments have a lot on their plates these days, having to contend with the cloud, Internet of Things, the skills gap, and demands that it better align with a company’s business units. But a report from Salesforce makes clear that the most important challenge for IT is handling mobile development that leverages big data within companies.

Salesforce surveyed more than 2,200 global IT leaders and CIOs for its State of IT Report. Following is what the report has to say about big data, mobile apps and more.

Big Data and Mobile Apps

If you want to know what’s important to an IT department, you only need to follow the money. If IT plans on increasing spending for a particular technology, it means that’s extremely important to a company’s future. And the Salesforce report shows that mobile is at the top.

The survey found that 68% of IT teams said they would increase spending on mobile apps that leverage big data over the next two years. That is tied for the top spot with spending for cloud migration and cybersecurity. Coming right behind that are the 63% of companies who will spend more in the next two years on customer-facing apps — and more often than not, those apps are mobile.

The survey ranked companies according to whether they have IT teams, and then surveyed those teams about their plans. Again, mobile came out on top — and the higher performing the team, the more likely they’ll increase spending on mobile and customer-facing apps.

Of the high-performing IT groups, 76% will increase their spending on mobile in the next two years. Moderate-performing groups will increase mobile spending by 71%, and under-performers by 54%. Similarly, of the high-performing groups, 76% will increase their spending on customer-facing apps in the next two years. Moderate-performing groups will increase spending on customer-facing apps by 66%, and under-performers by 42%.

The message here is clear: The more savvy and far-seeing the IT group, the more they plan on spending on mobile apps to harness big data investments companies have and are making. What’s also clear is that mobile is the future of enterprises.

Salesforce looked at IT’s handling of building new big data apps (which can include web apps, mobile apps, and client apps), and found that “Nearly 90% of new apps launching in the next 12–18 months will be created with a mobile-first mindset.”

Among IT’s top worries is the overall skills gap, with the report warning, “Four out of the top 10 pain points that IT leaders face are related to the skills gap.” And although the report didn’t go into details about which skills gaps are most extreme, there’s plenty of evidence that mobile skills are high on the list.

Successfully Build Big Data Apps

Here’s one piece of evidence: A Gartner survey says that demand for enterprise mobile apps will outstrip the capacity of IT to deliver them by a factor of five to one by the end of this year. Alpha Anywhere can help bridge that gap. It allows IT and non-technical staff to build mobile apps, with a low-code mobile application development.

Learn how you can build big data apps for your organization.

Read how mobile app development (RMAD) with Alpha Anywhere can empower citizen developers to quickly build sophisticated business apps while allowing IT to maintain some control.

Watch a 3-minute video of why Alpha Anywhere's approach speeds development for skilled developers and citizen developers.

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About Author

Amy Groden-Morrison
Amy Groden-Morrison

Amy Groden-Morrison has served more than 15 years in marketing communications leadership roles at companies such as TIBCO Software, RSA Security and Ziff-Davis. Most recently she was responsible for developing marketing programs that helped achieve 30%+ annual growth rate for analytics products at a $1Bil, NASDAQ-listed business integration Software Company. Her past accomplishments include establishing the first co-branded technology program with CNN, launching an events company on the NYSE, rebranding a NASDAQ-listed company amid a crisis, and positioning and marketing a Boston-area startup for successful acquisition. Amy currently serves as a Healthbox Accelerator Program Mentor, Marketing Committee Lead for the MIT Enterprise Forum of Cambridge Launch Smart Clinics, and on the organizing team for Boston TechJam. She holds an MBA from Northeastern University.


The Alpha platform is the only unified mobile and web app development and deployment environment with distinct “no-code” and “low-code” components. Using the Alpha TransForm no-code product, business users and developers can take full advantage of all the capabilities of the smartphone to turn any form into a mobile app in minutes, and power users can add advanced app functionality with Alpha TransForm's built-in programming language. IT developers can use the Alpha Anywhere low-code environment to develop complex web or mobile business apps from scratch, integrate data with existing systems of record and workflows (including data collected via Alpha TransForm), and add additional security or authentication requirements to protect corporate data.

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