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Gartner Analyst Predicts Rise in Mobile Enterprise App Development

Amy Groden-Morrison

As we recover from ringing in the new year, we're excited to begin working with customers on their 2015 prioritizes. Businesses are starting to realize the need for . But what does this mean for mobile enterprise application development? With many articles and blogs predicting what 2015 will bring to enterprises challenged with building mobile apps, we wanted to share a short but insightful post from Richard Marshall of Gartner.

Richard Marshall, Research Director at Gartner (twitter: @rmmarshall)

Richard Marshall, Research Director at Gartner (twitter: @rmmarshall)


In a late December post on his LinkedIn blog, Marshall links to a number of recent Gartner reports that show evidence that the enterprise mobile apps market is far from dying down but,  in fact, is just picking up steam. According to Marshall, recent Gartner Research indicates that:

"…there will be millions of new apps being produced in 2015-2020. Good times for developers and amazing opportunities for new tool vendors."

This number isn't surprising to us, as we're helping our customers focus on mobilizing a large range of internal business processes, from manufacturing to maintenance, to sales and field services. And once they mobilize their first business process, they quickly turn to mobilizing the next one.  Virtually every enterprise department is looking to mobilize their business processes, take advantage of partners and customers with mobile devices and to better serve an increasingly mobile workforce.

2.5 billion non-desk workers world wide - a perfect use case for enterprise mobile apps

In his keynote presentation at the 2nd Annual Emergence Capital Enterprise Mobile Forum, Kevin Spain of Emergence Capital identified 2.5 billion non-desk workers around the world, set to have their processes and roles completely transformed by mobile. That number represents an incredible number of B2E mobile apps that need to be built to mobilize a host of internal business processes.  We agree with Richard Marshall: "We see many apps in your future."

To read more about what Gartner has to say about the mobile apps market, read this recent blog entry.

Learn more about the B2B and B2E apps that Alpha Software customers are building..

Meeting Mobile Needs with Alpha Anywhere

Learn how Alpha Anywhere 3.1 lets you rapidly and cost effectively meet the key requirements for enterprise mobilization as laid out by Gartner

P.S. Richard Marshall's view of 2015 is pretty consistent with IDC's view.
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About Author

Amy Groden-Morrison
Amy Groden-Morrison

Amy Groden-Morrison has served more than 15 years in marketing communications leadership roles at companies such as TIBCO Software, RSA Security and Ziff-Davis. Most recently she was responsible for developing marketing programs that helped achieve 30%+ annual growth rate for analytics products at a $1Bil, NASDAQ-listed business integration Software Company. Her past accomplishments include establishing the first co-branded technology program with CNN, launching an events company on the NYSE, rebranding a NASDAQ-listed company amid a crisis, and positioning and marketing a Boston-area startup for successful acquisition. Amy currently serves as a Healthbox Accelerator Program Mentor, Marketing Committee Lead for the MIT Enterprise Forum of Cambridge Launch Smart Clinics, and on the organizing team for Boston TechJam. She holds an MBA from Northeastern University.

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The Alpha platform is the only unified mobile and web app development and deployment environment with distinct “no-code” and “low-code” components. Using the Alpha TransForm no-code product, business users and developers can take full advantage of all the capabilities of the smartphone to turn any form into a mobile app in minutes, and power users can add advanced app functionality with Alpha TransForm's built-in programming language. IT developers can use the Alpha Anywhere low-code environment to develop complex web or mobile business apps from scratch, integrate data with existing systems of record and workflows (including data collected via Alpha TransForm), and add additional security or authentication requirements to protect corporate data.

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