Leveraging the Smartphone for Digital Transformation

Harnessing The Power Of The Smartphone For Business Transformation

recent survey of 650 IT decision-makers from around the globe, found that three-quarters of companies are currently undertaking digital transformation initiatives. However, the consequences for failure are high: 80% of the companies said if they don’t finish their initiatives they will lose revenue in the coming year.

80% of companies surveyed said if they don’t finish their digital transformation initiatives they will lose revenue in the coming year.

Companies are spending a great deal of time and money figuring out the most effective route to business and digital transformation. But sometimes they overlook the most powerful tool available, one that’s right in the palm of their employees’ hands — their smartphones.

That’s one of the key messages in the Forbes blog post, “What Does A Mobile-First Digital Transformation Strategy Look Like?” Author Daniel Newman, writes, “To be mobile-first, businesses must begin their digital transformation focused on creating a user experience that is just as effective on mobile devices.”

Mobile phones are key to business transformation because of their ubiquity in the workforce. Newman notes: “Ninety percent of millennials state their cell phone never leaves their side and out of the seven billion people on this planet, six billion of them have mobile phones. Businesses can now operate solely on mobile devices with new technologies making connection and collaboration possible.”

Smartphones can be the fastest way for companies to ramp up their business transformation and take advantage of the newest digital technologies. Newman concludes that mobile “is an all-encompassing catalyst for applications, virtual reality, artificial intelligence, and other future innovations.

Mobility can be used to remove silos within your business. Leveraging the mobile devices that field workers are already familiar with virtually eliminates the training and technical support costs associated with traditional desktop apps.

So how can you find a mobile forms apps builder that harness the power of smartphones for your company?

How Can Companies Quickly Harness the Power of Smartphones without Hiring New Developers?

Alpha TransForm is a mobile forms builder that can help companies create mobile forms that work offline and eliminate paper forms. With Alpha TransForm, users will solve business issues, improve operational efficiencies, and deliver more value to their organizations. 


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About Author

Amy Groden-Morrison
Amy Groden-Morrison

Amy Groden-Morrison has served more than 15 years in marketing communications leadership roles at companies such as TIBCO Software, RSA Security and Ziff-Davis. Most recently she was responsible for developing marketing programs that helped achieve 30%+ annual growth rate for analytics products at a $1Bil, NASDAQ-listed business integration Software Company. Her past accomplishments include establishing the first co-branded technology program with CNN, launching an events company on the NYSE, rebranding a NASDAQ-listed company amid a crisis, and positioning and marketing a Boston-area startup for successful acquisition. Amy currently serves as a Healthbox Accelerator Program Mentor, Marketing Committee Lead for the MIT Enterprise Forum of Cambridge Launch Smart Clinics, and on the organizing team for Boston TechJam. She holds an MBA from Northeastern University.

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