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Top Features You Should Include in Your SaaS Solution

Recently, I wrote about why now is the perfect time to build the SaaS business you've been dreaming about.  As you outline your business idea and build your SaaS product, you must include include the right features if you want your solution to rapidly take off.

Read about the top features that successful SaaS solutions have.The article “8 features all enterprise SaaS applications must have” offers great advice for SaaS vendors on what features to include. 

First, bake in security, including privacy and GDPR compliance. (GDPR is the European Union law governing data protection.) But that kind of basic security should just be a minimum. SaaS solutions should go beyond that, says George Lawrie, vice president and principal analyst at Forrester Research.

He believes, "SaaS providers must, of course, comply with regulations like GDPR and secure the data against theft and the programs against unauthorized users. But, in my experience, enterprises look for something more. They want to determine the geography in which their data will be held -- sometimes, for reasons of national security, sometimes, for fear of future exposure to class actions."

SaaS products also need to scale easily and quickly, and should integrate with other SaaS solutions as well. So says Nick Brigman, vice president of digital strategy and client enablement at CompuCom, an IT managed services company.

"SaaS apps need suitable design to support multithreading so that thousands of users can work in the same application simultaneously," he says.

It’s also vital that SaaS business applications be interoperable with other SaaS applications as well as cloud services and enterprise applications such as CRM (customer relationship management), says Lawrie.

He warns, “Your application no longer lives in isolation from other applications and business processes. For enterprise applications to be taken seriously, they need to be able to easily integrate with other applications as a company scales."

Other SaaS features that are vital to include are identify management, redundancy, configurability and analytics.

And especially vital is ease of use, says Matt Graney, vice president of product at Celigo, which sells integration technology to connect cloud applications.

Graney believes that the purchase and implementation of SaaS applications should be so easy that it can be done by line-of-business leaders instead of IT.

He says, "Vendors that have software that can provide enterprise capabilities but doesn't require a dedicated staff to purchase and implement it are the ones whose software will get purchased more frequently."

Choose the Right Platform To Build and Deploy Your SaaS Application

To do all that, of course, you’ll need the best platform for building and maintaining your SaaS applications. Alpha Anywhere is ideal for the task. It includes everything you need to build and deploy applications at an affordable price. You get an Alpha Anywhere development license, an Alpha Cloud subscription and a SQL database for testing and deploying your application. View examples of entrepreneurs who have build successful SaaS businesses with Alpha Anywhere.

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About Author

Amy Groden-Morrison
Amy Groden-Morrison

Amy Groden-Morrison has served more than 15 years in marketing communications leadership roles at companies such as TIBCO Software, RSA Security and Ziff-Davis. Most recently she was responsible for developing marketing programs that helped achieve 30%+ annual growth rate for analytics products at a $1Bil, NASDAQ-listed business integration Software Company. Her past accomplishments include establishing the first co-branded technology program with CNN, launching an events company on the NYSE, rebranding a NASDAQ-listed company amid a crisis, and positioning and marketing a Boston-area startup for successful acquisition. Amy currently serves as a Healthbox Accelerator Program Mentor, Marketing Committee Lead for the MIT Enterprise Forum of Cambridge Launch Smart Clinics, and on the organizing team for Boston TechJam. She holds an MBA from Northeastern University.

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The Alpha platform is the only unified mobile and web app development and deployment environment with distinct “no-code” and “low-code” components. Using the Alpha TransForm no-code product, business users and developers can take full advantage of all the capabilities of the smartphone to turn any form into a mobile app in minutes, and power users can add advanced app functionality with Alpha TransForm's built-in programming language. IT developers can use the Alpha Anywhere low-code environment to develop complex web or mobile business apps from scratch, integrate data with existing systems of record and workflows (including data collected via Alpha TransForm), and add additional security or authentication requirements to protect corporate data.